Why Mobile Optimisation is Crucial for Kajabi Users

Did you know that more than half of all internet traffic comes from mobile devices? For Kajabi course creators, coaches, and membership site owners, this means one thing: your site must be mobile-friendly.

Mobile optimisation not only enhances the user experience but also:

• Improves your search engine rankings (thanks to Google’s mobile-first indexing)
• Increases course sign-ups and sales
• Keeps users engaged on-the-go

If your Kajabi site isn’t performing well on mobile, you risk losing potential students or customers. Let’s explore the most common mobile optimisation issues on Kajabi and how to fix them.

Common Mobile Problems on Kajabi (And How to Fix Them)

1. Slow Mobile Page Load Times

Speed matters. A slow-loading page can lead to frustrated visitors and higher bounce rates.

How to Fix Slow Loading Pages

1. Compress Images
• Use tools like TinyPNG or JPEGmini to reduce image file sizes.
• Avoid using large image sliders on mobile.
2. Minimize Video Sizes
• Host videos externally on Vimeo or YouTube to reduce load time.
• Use lazy-loading for videos to prioritize content loading.
3. Clear Caches Regularly
• Kajabi automatically optimises performance, but clearing your cache ensures updated performance tweaks.

Pro Tip: Test your site’s speed with Google PageSpeed Insights to identify specific areas for improvement.

2. Poor Mobile Responsiveness

If your Kajabi site doesn’t adjust well to smaller screens, visitors may struggle to navigate, resulting in lost conversions.

How to Improve Responsiveness

1. Preview Your Site on Mobile
• Use Kajabi’s mobile preview feature to identify design inconsistencies.
2. Adjust Section Padding and Margins
• Reduce excessive padding to ensure content fits well on smaller screens.
3. Choose Mobile-Friendly Fonts
• Stick to clean, legible fonts and avoid overly decorative styles.

Quick Fix: Avoid using fixed-width layouts, as they can break on mobile devices.

3. Small or Overlapping Buttons and Links

Buttons and links that are hard to tap frustrate mobile users, especially when they’re on the move.

How to Fix Clickable Element Issues

1. Increase Button Size
• Ensure buttons are at least 48px tall and wide for better tapability.
2. Space Out Links
• Leave enough padding between links to prevent accidental clicks.
3. Use High-Contrast Colors
• Choose bold, contrasting colors for buttons to improve visibility on mobile.

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4. Forms Not Displaying Correctly on Mobile

Forms are critical for lead generation, and poor mobile display can mean lost opportunities.

How to Optimise Forms

1. Enable Responsive Design for Forms
• Use Kajabi’s form settings to stack fields vertically for mobile users.
2. Simplify Form Fields
• Only ask for essential information, like name and email, to improve completion rates.
3. Test Forms on Multiple Devices
• Check form functionality across different screen sizes.

5. Difficult Navigation Menus on Mobile

Clunky navigation menus can confuse users and reduce time spent on your site.

How to Optimise Menus

1. Use a Hamburger Menu
• Kajabi automatically provides a collapsible “hamburger” menu for mobile navigation.
2. Limit Menu Items
• Include only essential pages like Courses, About, and Contact.
3. Enable Sticky Headers
• Keep the navigation bar accessible as users scroll through your site.

6. Video Playback Issues

If your videos don’t play smoothly or display properly on mobile, it can hurt user experience.

How to Improve Video Playback

1. Use Responsive Video Embeds
• Select the “responsive” option when embedding videos to ensure proper scaling.
2. Add Subtitles
• Many mobile users watch videos on mute. Subtitles ensure they can still engage with your content.
3. Host Videos Externally
• Platforms like YouTube and Vimeo automatically optimise videos for mobile.

Advanced Mobile Optimisation Tips for Kajabi

1. Test Your Kajabi Site for Mobile-Friendliness

Use Google’s Mobile-Friendly Test to identify and fix specific issues affecting your site’s usability on mobile devices.

2. Customize Elements for Mobile Users

Kajabi’s website builder allows you to hide certain sections for mobile visitors. For example:

• Hide large, complex sections that slow down mobile loading.
• Optimise font sizes for mobile readability.

3. Track Mobile Performance in Kajabi Analytics

Monitor your mobile bounce rate, session duration, and conversion rate in Kajabi’s Analytics dashboard. These insights will guide further improvements.

My Experience Optimising Kajabi for Mobile

When I first launched my Kajabi site, I noticed that over 60% of traffic came from mobile devices, yet my conversion rates were much lower than desktop. After conducting a mobile audit, I found:

• Buttons were too small for users to tap.
• Images weren’t optimised, causing slow loading.
• The navigation menu was cluttered.

By increasing button sizes, compressing images, and simplifying the menu, I improved mobile conversions by 30% in just one month.

Why Mobile Optimisation is Worth the Effort

Mobile optimisation isn’t just a nice-to-have; it’s a necessity for anyone using Kajabi to grow their business. A seamless mobile experience can:

• Boost engagement and conversions
• Improve search engine rankings
• Enhance your overall brand reputation

By addressing the common issues and applying the fixes outlined in this guide, you can create a Kajabi site that performs beautifully on any device.

Ready to Optimise Your Kajabi Site for Mobile?

Kajabi makes it easy to build a mobile-friendly site with its powerful tools and responsive design options. If you’re not already using Kajabi, sign up for a 30-day free trial and start creating a mobile-optimised experience today.

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